Beach OpsKnow Before You Go
Reach Southwest Florida customers while they are deciding where to go and what to do.
Beach Ops connects local businesses with boaters, beachgoers, tourists, homeowners, contractors, hospitality workers, and Southwest Florida residents.
Our visitors check Beach Ops before heading to the beach, launching a boat, making dinner plans, booking an activity, visiting an attraction, or deciding how to spend their day.
Your advertising appears in front of people who are already active, local, and ready to make decisions.
Beach Ops typically receives approximately:
Advertising is displayed alongside the coastal information our audience actively checks throughout the day.
Beach Ops reaches a valuable combination of year-round residents, seasonal residents, working professionals, property owners, and visitors.
The Fort Myers area attracted more than 3.3 million visitors in 2025, generating approximately $3.31 billion in direct local spending.
The area’s 2025 visitor profile included:
Three out of four visitors used online sources to plan their trip. Dining was one of the most common visitor activities, followed closely by beaches and other coastal recreation.
Southwest Florida also has strong local purchasing power. Median household income is approximately $76,000 in Lee County and $90,000 in Collier County.
Beach Ops is a strong fit for:
Beach Ops advertising is not buried inside unrelated content.
Your business is presented while people are checking local coastal conditions and planning their next move. That gives advertisers access to an audience with immediate local intent.
Available opportunities may include:
Call 239-220-0700 or complete the form below to request advertising information, availability, and pricing.
Tell us how to reach you and we'll get back to you about advertising with Beach Ops.
Visitor statistics are based on the 2025 Lee County Visitor Tracking Report.
Beach Ops covers these Southwest Florida beaches: